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STRONG CREATIVE CONCEPT OVERCOMES STANDARD BOTTLE FORMS

 What does it take for a brand to stand out? There’s not one specific factor that determines a brand’s success, but there are common assumptions about what makes a brand successful. A question we receive from many ByQuest clients is around the bottle shape itself and a desire to re-engineer the bottle from the ground up for something special and unique. After all, some of the biggest brands in the world have their own, one of…

HOW MUCH SHOULD I BUDGET FOR MY BRAND PACKAGING?

With 2021 already off to an abnormal start, our focus today is on a question that’s stayed consistent with our customer: “What should I spend on my brand packaging?” This edition of THE UNPACK shines a spotlight on what ByQuest offers: Unique packaging and brand storytelling at any budget level and retail price point. When we have early discussions around a brand’s packaging, ByQuest can find the right solution within your budget to help the brand…